Boxed Water Product Photography

The Challenge

When Boxed Water asked our team at Pathfinders to redesign the packaging for their family of packaged water products, we decided we’d like to try something new and increase the production value of their product photography.

Another Art Director and I worked very closely together to solve the problem of lighting a large fish tank of water and then spent an afternoon developing just the right tossing technique and shutter release timing to capture these dynamic submersion photos. The client was very pleased with the results and the images ended up gracing the new packaging when they were released on the shelves.